“Michael is a fount of knowledge, super engaging and has a way of explaining things that makes everything easy to digest and apply to day-to-day work.”– Sophie, Traffic Bureau, February 21
Harm and offence code rules are one of the key areas which can slow down an ad’s approval (or ability to stay on air.) As it’s such a subjective topic, how do we decide what might cause offence?
We also know how frustrating it is when your ad receives a restriction that you weren’t expecting. So how do we decide which ads get one? And what are the differences, boundaries and likely triggers between them?
Although we cover both offence and restrictions in level one courses, in this Masterclass we delve even deeper, helping you to understand nuances and become an expert across both topics, giving you the best chance to gain smooth approval and avoid unwanted restrictions.
If you work for an agency, advertiser or broadcaster and are involved with TV ad campaigns, this one’s for you! We recommend that you join a level one course before attending this one (Agency, Advertiser or Broadcaster.)
- Time: 10:30 – 12:00.
- Includes: live polls, ‘key slides’ takeaway.
- Cost: £249 (or £399 if booked together with Masterclass: Claims and Restrictions as a combo) + VAT per person.
You can book via the booking form or by emailing us at firstname.lastname@example.org.