Our premium Copy Development service is particularly useful for advertisers in competitive, contentious or complex areas. Below are some Copy Development case studies to give you an idea of how the service can help get your ad over the line.
Deep dive into this collaborative clearance of giffgaff's reactive ads, featuring clips from Big Brother episodes.
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This case study shows the careful steps taken to make sure this fun alcohol creative didn't appeal to under 18s.
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A case study of a tricky campaign that our Copy Development manager shepherded through to clearance
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M&S Food Christmas TV campaign that used different parts of the Copy Development service at different stages of the production.
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Our Copy Development manager helped Bodyform push boundaries with their groundbreaking campaign
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