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£445.00

Agency Certificate

 

** NEW 2026 ONLINE & IN-PERSON DATES (LONDON & MANCHESTER) NOW BOOKABLE 👇**

Packed with need-to-know info for agencies, on this course you’ll learn how to navigate the entire clearance process smoothly from script to screen, to give you the best chance of getting your ads to air (and keeping them there!)

Check out the tabs below for details and syllabus info.

** MANCHESTER TRAINING CONSISTS OF AGENCY CERTIFICATE IN A.M. & ADVANCED CERTIFICATE IN P.M. FOR MORE INFO OR TO BOOK BOTH WITH MULTI-COURSE DISCOUNT PLEASE EMAIL: training@clearcast.co.uk. **

Description

“100% best training I’ve ever attended – I usually find training a bit boring, however, this was so engaging & I really enjoyed learning.”

– Lily, Agency Certificate (webinar), March 25

“DO IT! Amazing.”

– Stephen, Agency Certificate (webinar), August 25

Packed with need-to-know info, on this course you’ll learn how to navigate the entire clearance process smoothly from script to screen, to give you the best chance of getting your ads to air (and keeping them there!)

If you work for an agency and are involved with TV ad campaigns, this one’s for you! We cater for complete industry newcomers as well as those who are more experienced, looking to brush up their knowledge.

You’ll earn the Agency Certificate upon completion.

This course is CPD-certified, and IPA- accredited.

 

Online webinars

  • Time: two-parts across consecutive days at 10:30 – 12:00.
  • Includes: live polls, ‘key slides’ takeaway.
  • Cost: ÂŁ445 +VAT per person.

In-person sessions

  • Time: 09:30 – approximately 15:30.
  • Location: central London venue (on-the-road options also available further afield)
  • Includes: lunch, refreshments all day, networking, interactive quizzes.
  • Cost: ÂŁ445 +VAT per person.

Booking

You can book via the booking form or by emailing us at  training@clearcast.co.uk.

 

“Slick and concise. Definitely book, it will reduce your frustration.”

– Michael, Agency Certificate (webinar), January 25

Syllabus

Why? Essential context

  • Why does Clearance happen?
  • Who is Clearcast?
  • Who are the ASA, Ofcom and CAP?
  • Clearance history and industry information

How? Do’s and don’ts

  • Pre-production clearance process break-down
  • Post-production clearance process break-down
  • Timing restrictions: triggers, decisions and scheduling
  • Additional helpful services
  • Clearance tips, tricks and best practice advice

What? Need-to-know overview

  • What is the BCAP code?
  • Section 1: Responsibility
  • Section 2: Recognition
  • Section 3: Objective v subjective claims
    • Misleading advertising
    • Claim support requirements
  • Section 4: Harm and offence
    • Gender stereotyping
    • Key ad examples and past rulings
    • Important watch-outs

Technical

  • The Library guide (our online clearance system)
  • Superimposed text guidance

Additional help

  • Optional Clearcast services
  • Common mistakes
  • FAQs
  • Any recent code or industry changes
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"This is a gem - I'd highly recommend booking. Incredibly informative, really engaging, and surprisingly interactive. The tutor, Michael, is brilliant - knowledgeable, clear, and makes the whole process enjoyable. If you want a solid understanding of ad clearance and how to get your creatives through faster, it's absolutely worth it! I especially loved watching the real ads and case studies - it's like learning and binge-watching at the same time!"
Hannah, High5VR, July 25
"Loved it. Lots of practical examples which brought it to life. ⭐⭐⭐⭐⭐ book it."
Diane, Think ALT, November 25
"I really enjoyed the training! 100% worth doing the course."
Lucy, Boohoo, August 25
"Brilliant, very comprehensive and clear. Do it, learn so much in a short space of time"
Samantha, McCann, July 25