All change for on-screen text in ads

08th February 2019

In mid-December, we emailed our contacts to advise of the new BCAP supers guidance that takes effect from 1st March 2019.

To help you with the transition, we have produced a short document that should serve as a useful guide on the changes, with some examples of dos and don’ts. You can download it here. It’s not exhaustive but does cover the most common issues.

If you have further questions about the new guidelines you can reach our Operations Team with any questions at

And remember…Clearcast is happy to create your supers for you, via our Edit to Clear service. Please contact Mark Hynes on 020 7339 4700 for further info and costs.